About SourceWise
Built by Operators.
Driven by Results.
SourceWise was founded on a simple premise: the best partners aren't consultants who advise from the sidelines — they're operators who have lived inside the industries they serve, built the systems, managed the accounts, and felt the consequences of getting it wrong.
Integrated Expertise. Measurable Impact.
SourceWise brings together three high-demand practice areas — Employee Engagement, The Points Economy, and Consulting — under one roof, with leadership that has operated at the intersection of all three. We don't hand work off. We stay in it with you, from strategy through execution, until the numbers move.
Meet the Team
SourceWise
Jarod is an executive leader operating at the intersection of employee engagement, SaaS platforms, and e-commerce operations. He brings deep, practitioner-level expertise in incentive program design, loyalty mechanics, and SaaS-delivered platforms, offering a rare dual perspective that spans both B2B enterprise programs and B2C consumer loyalty ecosystems. His experience covers the full commercial lifecycle — from structuring go-to-market strategies to managing complex enterprise sales cycles and client onboarding. For organizations evaluating high-stakes engagement or operations technology, Jarod serves as a trusted strategic partner capable of assessing platform capabilities with the same fluency as the vendors pitching them.
A critical asset to any collaborative venture is Jarod's extensive sourcing network and deep industry pattern recognition. Across years of direct operational experience in retail fulfillment, wholesale operations, online marketplaces, and supply chain management, he has built the robust relationships and vendor intelligence necessary to identify ideal partners and mitigate risk. When building new integrations or scaling operations, Jarod leverages this deep, hands-on operational background to drive fast, high-ROI decisions where the cost of selecting the wrong partner is high — making him an invaluable ally for driving long-term organizational growth.
SourceWise
Todd Richardson has carried direct P&L responsibility for portfolios exceeding $1.8 billion in revenue — the kind of accountability that sharpens commercial instincts and demands decisions be grounded in real financial consequence. His career has spanned multi-brand, multi-channel organizations where revenue, margin, and cost structure had to be managed simultaneously across volatile market conditions. At SourceWise, that financial discipline shapes every client engagement: strategy is never decoupled from economics, and every recommendation is stress-tested against how it shows up on the P&L before it's presented to a client.
Todd has led turnarounds exceeding $100 million in value — and done so in under 12 months. That speed is not accidental. It requires an uncommon combination of rapid diagnostic capability, the credibility to make hard structural decisions quickly, and the execution muscle to drive change through organizations that are often resistant, fatigued, or under-resourced. His turnaround methodology starts with a ruthless assessment of where value is leaking, moves quickly to structural intervention, and builds accountability systems that sustain performance gains long after the engagement ends. For SourceWise clients facing declining margin, underperforming units, or stalled growth trajectories, this is one of the most differentiated capabilities in the firm.